Mercedes-Benz USA September New Car Sales Down

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Mercedes-Benz USA (MBUSA) reported September sales of 18,779 vehicles, bringing the company’s year-to-date volume to 177,298, a 1.6 percent decrease over its year-to-date record set last year.

After its first full year on the market, the new generation C-Class model line set a record for September sales with 6,772 units, an 11.9 percent jump over the 6,052 C-Class units sold last September.  C-Class sport and luxury models also set a record year-to-date with a sales increase of 35.8 percent (57,365 vs. 42,236 units).  True to form, the C-Class continued to be the sales volume leader for the diverse Mercedes-Benz product portfolio.

On the SUV side, the volume leader was the M-Class which continued to demonstrate gains with a sales increase of 1.1 percent for September sales (2,981 vs. 2,948 units).  This brings M-Class sales for the year-to-date to 25,498 units, a 6.4 percent increase over the first three quarters of last year.

Separately, through the Mercedes-Benz Certified Pre-Owned program, MBUSA sold 4,973 vehicles in September, an increase of 13.3 percent over September 2007, bringing the program’s year-to-date total to 47,946 units, a 22.1 percent increase over the same period last year.